27 Iconic 70’s Makeup Trends You Need to Try: Groovy Glam

Step into a time when bold colors and daring styles reigned supreme in the beauty scene. The 70s, a decade that birthed disco divas and flower power queens, is a treasure trove of iconic makeup trends. These groovy glam styles, once the epitome of chic, are now making a comeback, promising a glimmer of retro charm to your modern look.

1. Glittery Eyeshadow

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Glittery eyeshadow was a staple of 70’s makeup, adding a glimmer of disco-inspired glamour to any look. Whether you’re hitting the dance floor or want to sparkle, embrace the dazzling allure of glittery eyeshadow for a bold and mesmerizing statement.

2. Glossy Lips

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Glossy lips were all the rage in the 70’s, offering a luscious and high-shine finish that perfectly complemented the era’s vibrant disco aesthetic. The sultry allure of glossy lips adds a touch of retro glam to your modern-day look, whether you’re channeling your inner disco diva or simply want to make a statement with your pout.

3. Graphic Eyeliner

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In the 70’s, graphic eyeliner took center stage, with bold and dramatic lines that defined the era’s rebellious spirit. From striking geometric shapes to intricate designs, unleash your creativity and channel the iconic looks of the past with graphic eyeliner, making a fierce statement that’s sure to turn heads wherever you go.

4. Bold Blush

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Bold blush was a signature of 70’s makeup, with vibrant hues applied liberally to the cheeks for a youthful and flushed appearance. The retro charm of bold blush, sweeping vibrant shades of pink, coral, or orange across your cheeks, captures the playful and carefree spirit of the era, adding a pop of color to your timeless and fun look.

5. Disco Lashes

Disco lashes were a must-have accessory in the 70s, adding drama and flair to any look under the shining lights of the disco ball. Embrace the era’s iconic glamour by opting for thick, voluminous lashes that flutter with every dance move, channeling the spirit of disco divas and a glimmer of retro chic to your ensemble.

6. Metallic Lips

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Metallic lips were a striking trend in 70’s makeup, offering a bold and futuristic twist to traditional lip looks. The disco-inspired glamour of adorning your pout with metallic gold, silver, or bronze hues creates a statement lip that shines under the disco lights and adds a hint of avant-garde elegance to your overall look.

7. Smoky Eyes

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Smoky eyes were an iconic makeup trend of the 70s, exuding an air of mystery and allure. Embrace the sultry vibes of the disco era by mastering the art of smoky eyes, blending rich, dark eyeshadows to create a mesmerizing look that’s perfect for a night out on the town or a glamorous evening event, capturing the essence of vintage chic with a modern twist.

8. Neon Eyeshadow

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Neon eyeshadow was a daring trend of the 70s, adding a pop of electrifying color to the eyes. Embrace the vibrant spirit of the disco era by rocking neon hues like bright pink, electric blue, or fluorescent green on your lids, creating a bold and eye-catching look that’s sure to make a statement wherever you go.

9. Floating Crease

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The floating crease was a bold and artistic makeup technique popularized in the 70s, creating a striking contrast on the eyelids. The avant-garde glamour of this trend is experimenting with sharp lines and vibrant colors, elevating your eye makeup to a whole new level of artistic expression and capturing the essence of retro chic with a modern edge.

10. Dewy Skin

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Dewy skin was a radiant hallmark of 70s beauty, exuding a natural glow that epitomized youthful vitality. Embrace the luminous allure of dewy skin by opting for hydrating skincare products and lightweight, illuminating makeup formulas, achieving a fresh and radiant complexion reminiscent of the carefree beauty of the disco era.

11. Freckles

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Freckles were a charming and whimsical feature embraced in 70s makeup, adding a touch of youthful innocence to the face. The playful spirit of freckles using makeup techniques to create faux freckles, scattering them across your cheeks and nose for a sun-kissed look, exudes effortless charm and captures the carefree essence of the era.

12. Double Winged Liner

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The double-winged liner was a daring and edgy trend of the 70s, adding extra flair and drama to the classic cat-eye look. Capture the bold elegance of this style by drawing two parallel wings extending from the outer corner of your eye, creating a striking and sophisticated statement that honors the era’s innovative makeup artistry.

13. Bold Brows

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Bold brows were a defining feature of 70s makeup, emphasizing natural beauty and strength. The era’s iconic look enhances your eyebrows with fuller shapes and well-defined arches, creating a striking and confident frame for your face that echoes the empowering spirit of the decade.

14. Cut Crease Eyeshadow

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Cut crease eyeshadow was a standout trend in 70s makeup, creating a dramatic, defined look that emphasized the eyes. This retro style uses contrasting eyeshadow shades to sharply define the crease of your eyelid, achieving a bold and captivating effect that highlights your eyes with precision and flair.

15. Pastel Eyeshadow

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Pastel eyeshadow was a sweet and dreamy trend in 70s makeup, adding a soft and whimsical touch to the eyes. This vintage charm applies delicate shades of lavender, mint green, baby blue, and pale pink to your lids, creating a gentle and enchanting look that captures the playful spirit of the era.

16. Glitter Lips

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Glitter lips were a dazzling trend in 70s makeup, perfect for adding a touch of disco-inspired sparkle to any look. The glitz and glamour can be achieved by using a layer of glitter over your favorite lipstick or gloss, creating a bold and shimmering pout that shines with every smile, capturing the festive and vibrant essence of the era.

17. Sunset Eyeshadow

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Sunset eyeshadow was a vibrant and creative trend in 70s makeup, inspired by a sunset’s rich and warm colors. This striking look blends shades of orange, pink, and purple across your eyelids, creating a gradient effect that captures the beauty of a setting sun and adds a touch of retro glam to your style.

18. Waterline Eyeliner

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Waterline eyeliner was a bold and defining trend in 70s makeup, adding intensity and depth to the eyes. Anybody can achieve this look by applying vivid eyeliner along your waterline, using colors like black, white, or even bright hues to create a captivating and dramatic effect that enhances your eyes and channels the fearless spirit of the era.

19. Glossy Eyelids

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Glossy eyelids were a standout trend in ’70s makeup, adding shine and dimension to the eyes. Capture this retro look by applying a shiny top coat over your eyeshadow, creating a sleek, dewy finish that reflects light beautifully and gives your eyes a fresh, radiant appearance reminiscent of the disco era.

20. Bold Lip Liner

Bold lip liner was a hallmark of 70s makeup, offering striking definition to the lips. Achieve this vintage trend by choosing a lip liner contrasting shade to your lipstick, outlining your lips boldly for added emphasis and a touch of retro chic to your makeup ensemble.

21. Natural Glam

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“Natural glam” was a celebrated aesthetic in 70s makeup, emphasizing effortless beauty with subtle enhancements. This timeless trend allows your features to shine with understated elegance and a touch of vintage allure.

22. Berry Lips

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Berry’s lips epitomized a captivating trend in 70s makeup, offering a rich and sophisticated touch to any look. Embracing this timeless charm, opt for deep, berry-toned lipsticks or stains to create a bold and sultry statement, exuding vintage glamour and complementing various skin tones with effortless elegance.

23. Eyeliner Designs

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Eyeliner designs were a creative hallmark of 70s makeup, allowing artistic expression and individuality. Embracing this trend, experiment with intricate patterns and playful shapes to adorn your eyes, adding a glimmer of whimsy and retro charm to your makeup repertoire.

24. Gold Highlights

Golden highlights were a luminous hallmark of 1970s makeup, infusing the complexion with a radiant and opulent glow. Embrace this luxurious trend by applying hints of gold highlighter to critical areas like the cheekbones, brow bones, and cupid’s bow, amplifying your innate luminosity and evoking an enduring essence of glamour and sophistication.

25. Ombre Lips

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Ombre lips were a captivating trend in 70s makeup, featuring a seamless gradient of color that added depth and dimension to the lips. This enchanting style involves blending complementary lipstick shades to create a stunning ombre effect, achieving a bold and sophisticated statement that exudes vintage allure while infusing a modern flair into your overall look.

26. Matte Lips

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Matte lips were a defining element of 70s makeup, offering a velvety and sophisticated finish to any look. This classic trend involves opting for matte lipsticks in bold or neutral shades, achieving a timeless and chic statement that exudes vintage charm with a modern twist.

27. Bronze Goddess

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In the 1970s, makeup trends often celebrated a sun-kissed, natural beauty, embracing warm, bronze tones that exuded confidence and allure. The “Bronze Goddess” look of that era emphasized glowing, bronzed skin, soft, earthy eyeshadows, and peachy-nude lips, epitomizing a timeless allure reminiscent of the golden age of disco.